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Will Connectual Replace Agencies and Consultants?

FAQ #2

Tuesday, April 28, 2009 | Posted by Aaron Goldman

Posted In: FAQs

No. The goal of Connectual is not to replace these trusted partners. The goal is to be accretive in the digital marketing strategy ideation and provider selection process. When it comes to sourcing business through Connectual, marketers are encouraged to continue to work with their current roster of agencies and consultants -- unless, of course, Connectual is leading your agency review.
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This post is part of a series addressing frequently-asked questions about Connectual. For more context and the full list of FAQs, read Why Connectual?

Stay tuned for tomorrow's question -- "How does Connectual Make Money?"