Having thousands of connections in the digital marketing space is valuable but having over a hundred of them testify on your behalf is priceless. Below are recommendations made via LinkedIn for Aaron Goldman, Managing Partner of Connectual. Browse by Tag, Last Name, or Company.
I got to know Aaron several years ago when our firms partnered on some search business. During this time I worked very closely with Aaron on account management and strategy. Although I was somewhat new to the industry, Aaron proved to be a very patient and inspiring mentor.
His knowledge of the online space is unparalleled and I still find myself turning to his weekly column for the most forward thinking ideas in search and social media.
I had the pleasure of meeting Aaron while learning more about Resolution Media and the role Aaron played in building and shaping the company. It was immediately clear to me Aaron was passionate about his contributions to Resolution Media and proud of what he and his colleagues had accomplished for the company in a short amount of time. As he should be!
I have also found Aaron to be an accomplished author/blogger and someone who writes about the digital marketing space with the knowledge, insight and wit of an insider. Aaron is the type of professional who you meet and immediately want to learn more about and partner with to obtain success. I look forward to working with Aaron in the future and supporting his upcoming endeavors.
Although I've only known Aaron for a short time through mutual friends and former co-workers and also as fellow MediaPost Search Insider columnists, that's all the time I needed to realize that he's one of very few in the online media and search marketing world who are visionary in their thinking, yet witty in their approach to writing, speaking, and bantering about what makes our rapidly evolving industry go 'round.
Certain people in the industry have appealing or interesting thoughts and opinions, and whether we agree or disagree, we find ourselves coming back for more. Aaron though is eye opening in easily digestible, creative ways that make you go 'hmmm'. He always reminds us that we're on a fun, exciting ride together down digital marketing lane...more than ever, we need 'Willy Wonkas' like him helping us along towards the golden ticket.
I read a lot of columns, go to a lot of conferences, and learn from a lot of digital strategists, and Aaron's one of the best writers, speakers, and strategists I've come across. He's smart, engaging, and usually a few steps ahead of where everyone else is. He's also one of the most universally respected people I know.
Aaron is one of the best of the 80-plus writers I edit as columns editor of MediaPost, topnotch in both style (entertaining and often witty) and substance (majoring in insightful analyses, with an eye on the big picture.).
He always turns in what editors call “clean copy.” That means he knows his grammar and can explain a complex subject with clear, expressive prose (or, on occasion, poetry, as in his haiku columns). And anyone who’s written nursery (“searchery”) rhymes about Steve Ballmer, as Aaron has, clearly has an extra helping of creativity.
He also invented the Search Insider Summit Buzz-O-Meter format, in which he uses the most popular buzzwords at MediaPost conferences to chart trends and the state of the industry. And he consistently meets his deadlines -- the way to an editor’s heart.
Aaron impressed me with his business acumen, deep grasp of the digital marketplace, and best practices. Aaron is the go-to guy for SEM, and can translate the most abstruse SEM strategies into plain English so that average people can apply that advice in their everyday activities.
As a columnist, blogger and writer, I have followed Aaron's advice to great effect, and would recommend him to anybody that needs guidance in the world of SEM and beyond.
Aaron has a lot of visibility and solid reputation in the search community. His posts and writing is what initially got me interested in Resolution Media. His knowledge of the search business and its various quirks and characteristics have been instrumental in securing new business as well as properly positioning Resolution Media as a thought leader in the industry.
Many people have said this already, but Aaron really is one of the brightest bulbs in search. Since I started at Resolution Media in 2005, Aaron has taught me more about business and search than about anyone in the industry, whether through his Search Insider column, or by working directly to discover the business impact of search for a potential client.
He’s a visionary digital marketer, more connected than a chain link fence, and a great guy to know and work with. If you have the opportunity to partner with him to take your business to the next level, take it.